Search Engine Optimization Is Complex and Tedious
Search Engine Optimization (SEO) is a complex and tedious process that aids in making your business website visible across search engines to people who are actively searching for products or services like yours. We’re talking about customers who are ready to buy what you’re selling!
If you don’t do it right, you’re invisible to those customers. The worst-case scenario is that if your competitors are visible, they will take your leads and the lifetime value of the customer.
Search Engine Optimization (SEO) only works when it’s constantly overseen and optimized. It is a continuous and tedious process. The digital marketing landscape, internet, and consumers are constantly evolving, and your SEO strategy must keep up or you will be left behind!
Marketing without SEO is like throwing a party and forgetting to send out invites. This is why it’s crucial that SEO optimization is done endlessly and correctly with technical knowledge and expertise.
The Goal of SEO
The reward for a solid Search Engine Optimization (SEO) strategy is great, more leads, conversions & profit, that’s what we are all after. We want to add customers to our pipeline, not add tasks to our to-do list. It’s long enough without Search Engine Optimization (SEO) in the mix.
✅ The goal of SEO is to get you more organic traffic, leads, customers and sales!
🛑 The goal was never to have a to-do list full of busy-work or manage a ton of vendors!
The Benefits of Search Engine Optimization (SEO)
Search engine optimization is a cost-effective way to generate leads, increase brand awareness, build trust among consumers, and ultimately puts you ahead of your competition with more website traffic and increased opportunities to convert prospects into customers.
Does it make sense to spend all your marketing budget on paid ads and not have solid SEO strategy that can also bring in organic leads? In reality, all marketing efforts should work in unison together. SEO works best when it is part of a planned strategy and a fundamental component of your overall marketing plan.
What is the Best SEO Strategy?
There are many different types of SEO services (local SEO, On-Page SEO, Off-Page SEO, Technical SEO, etc.), depending on your business needs and goals.
There is no one-size-fits-all model since the needs will depend on your audience, competition, and current state of your SEO, website, business listings, content marketing, etc.
Search Engine Optimization (SEO) Services
On-Page SEO
- Content Marketing & Strategy
- Content Production and Copywriting
- Keyword Strategy
- Content Audits
- Website Design, Website Development, and User Experience
- Motion Graphics
Benefits of On-Page SEO
- Improve your ranking on search engines
- Increase conversions
- Improve user experience
- Increase organic traffic to your website
- Improve your brand visibility
Off-Page SEO
- Off-site Content Marketing and Strategy
- Off-site Content Production and Copywriting
- Social Media Marketing
- Backlink Audits
- Link Building
- Online Reputation Management
Benefits of Off-Page SEO
- Improve your visibility on search engines
- Increase your authority on search engines and in your industry
- Gain referral traffic
- Improve your brand reputation
- Develop a relationship with your customers
- Increase conversions
Technical SEO
- Technical SEO Audits
- Mobile SEO Audits
- Website Design, Website Development, and User Experience
- Optimizing Code and File Sizes
- Site Migration
- Site Security
Benefits of Technical SEO
- Improve website load speed
- Improve website security
- Prevent broken links and 404 pages
- Mobile responsiveness and accessibility
- URLs are search engine friendly
- Search engines can crawl and index your website’s content
- Using structured data to help search engines identify your content
Local SEO
- Business Directory Listing Management
- Google My Business Profile
- Local Keyword Strategy
- Local Link Building
Benefits of Local SEO
- Raising your digital presence and brand awareness
- Outperforming other competitors
- Increasing organic website traffic
- Increasing actions (phone calls, orders, request for directions) on your local listings
- Getting more reviews
- Increasing foot traffic
You win!
We’ll navigate the complex intricacies of the SEO world for you, while you reap the rewards of increased organic traffic and leads, giving you an edge over your competitors. Our expertise in SEO isn’t just about fancy tricks or having good luck. It’s more like a thoughtful and well-planned out journey.
We’ll be right by your side, getting to know your specific goals so we can build and shape a solid Search Engine Optimization (SEO) strategy just for you.
At BRM, we join your marketing family. We come with teams of experts who love to check complicated tasks off your to-do list. We live for it!
With the right tool (Brand Ranch Media) you are free to focus on the areas that deserve your attention, where you thrive, and where you will have the biggest impact. Whether that’s with your team, with your customers, or developing your next big idea. We want you to crush it!
Our Approach is different
We drive revenue. We understand what you really want because we run a business just like you. We know that fancy marketing stats and charts only show part of the story, and don’t pay the bills or put food on the table.
Things like visits, views, and leads can be great, but we don’t celebrate until a sale is made. Our #1 objective is ROI (or ROAS for you digital marketers 😉).
Omnichannel Marketing
Eliminate the headaches caused by dealing with multiple vendors and know you’re getting the best ROI from your marketing spend.
When a marketing company only offers single-channel solutions, their solution will always be to spend more on what they’ve got.
Digital marketing, search engine optimization, traditional media, PPC, etc. are ingredients in our custom recipes, not the main dish. So, you can be confident when we suggest the perfect mix for you, it’s for your benefit, not ours.
Most importantly, the power of the message increases (effectiveness) when the channels work together in a unified voice.
