A brand’s integrity serves as a strong foundation for a successful marketing strategy. It’s not just about flashy logos or catchy slogans. It represents the core values, trustworthiness, and consistency that define your brand. In this blog post, we will explore the importance of being aware of your brand’s integrity and its significant role in …
Are you thinking about buying your brand keyword for a search ad campaign? If you (or the digital marketing agency that manages your ads) is bidding on your brand keyword, you might want to consider if this is a good strategy for your business. What are the benefits of this strategy and are there …
Buying Your Brand Keyword: 4 Scenarios to Consider Read More »
Could your company benefit from a rebrand? Our team at Brand Ranch Media would like to briefly look at why a rebrand may benefit your company, discuss a few differences in rebranding strategy and approach, as well as share a high-level checklist for some things most companies commonly need to address as they go …
How to Rebrand for Growth in 2022: Rebranding Checklist Read More »
