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Google My Business Listing Optimization

Google My Business Listing Optimization

Google recently rolled out new features in Google My Business designed to help businesses better promote themselves and provide additional information that may interest users. Since 2014, Google My Business has been a free application available to business owners in order to showcase information such as location, phone number, business hours, website URL and more! …

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Podcast SEO: How to Grow Your Audience with Search Engine Ranking

Podcast SEO: How to Grow Your Audience with Search Engine Ranking

You have a great podcast. You’ve spent hours coming up with topics, recording, and editing different episodes. Now, you want to publish the podcast on the Internet and you want people interested in your topics to be able to find those episodes. The question is: how? In a recent announcement, Google stated that they are …

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Voice Search Optimization and the Future of Voice Search

Voice Search Optimization and the Future of Voice Search

“Hey, Alexa! What’s the phone number to Best Buy?” “Hey Google! What time does the pharmacy close?” “Hey Siri! What’s the address to a car wash near me?” There are many different types of questions you can directly ask a voice-enabled device that will utilize search results to provide answers but how does this relate …

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Google Search Algorithm: Most Important Updates You Should Know From 2018

Google Search Algorithm: Most Important Updates You Should Know From 2018

Throughout the year, Google makes updates to its Search Engine Algorithm that ultimately helps determine the order of which websites appear on search engine results pages (SERPs) for billions of search queries. In order to avoid losing site ranking, this information is crucial for webmasters performing SEO. This week, we will share our opinion on the most important Google Search Algorithm updates in 2018.

How Does SEO Help CTR?

How Does SEO Help CTR?

SEO and Click-Through-Rates “Content is King.” “Keyword strings.” “Metadata.” “CTR.” These are phrases that SEOs use to describe various concepts in the world of Search Engine Optimization. But what does this all mean and how do they relate to each other? In other words, how can your SEO content and technical aspects help to improve …

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