New Guide: How to Choose a Marketing Agency With various marketing agency options, especially in Houston, it can be overwhelming to select whom to work with. At Brand Ranch Media, our experience as a boutique marketing agency for various types of businesses has given us insight into what topics you should talk about when interviewing […]
New Guide: How to Choose a Marketing Agency in 2023 Read More »
5 STEPS TO SET MARKETING GOALS THAT MAXIMIZE GROWTH In this article, we give you our 5-step approach to creating a marketing goal that is proven to maximize the growth of your business. Here is a table of contents of the steps we will review: Establish the Marketing Goal Write your Marketing Goal Down Target
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If you’re not quite sure how to transition to GA4 in Google Analytics, this article is for you! Back in March 2022, Google announced that on July 1, 2023 it will sunset the Universal Analytics (UA) property and all new website analytical data will collect in the Google Analytics 4 (GA4) analytics property only.
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Spring is in the air! It’s the season of new beginnings, and maybe a good time to renew some of your marketing efforts! Do you have a strong social media presence? If not, keep reading. And even if you do, the information below could help you with some decisions about supplementing your paid social
Best Practices for Social Media Posts Read More »
It’s that time of year again. The final three months of the year are marked with back-to-back-to-back holiday celebrations and most companies already have their holiday marketing plans set. Business owners and marketing professionals alike start setting up marketing initiatives and budgets for the new year. At the end of 2020, we made a
Marketing Trends in 2022 Read More »
B2B (business-to-business) marketing is not a new concept. Businesses have been advertising their products to other businesses heavily since the ad boom of the 1920s. In the 1870s, farmers made up over half of the population in the US and Montgomery Ward’s Mail-Order Catalog allowed those with limited access to dry goods and clothing
B2B Marketing – How to Successfully Market to Millennials Read More »
This week, Facebook sent out an email regarding a retirement announcement of one of its measurement products: Facebook Analytics. As of June 30, 2021, you will no longer be able to access Facebook Analytics so if you are a small or medium-sized business (SMB) that manages your own Facebook page and ad account, you might
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When talking with business owners and managers about Display advertising, there is often a disconnect or lack of understanding of current day digital display campaigns, their capabilities, and how they are best utilized. Many folks generally think that display ads are simply banner ads placed on news websites and sold directly from that news
Display is NOT Dead Read More »
If you have ever turned on a radio or TV you’ve heard advertising jingles… and NO… it wasn’t because you slipped back in time to the 1950s! Jingles may not seem as prevalent today as they were in the ’50s & ’60s in part because they have become a common caricature of the times for
Best Advertising Jingles of All Time – Brand Ranch Media Picks Read More »
It’s December 2020 – finally! We are less than a month away before we wave goodbye to this rollercoaster year. While we “deck the halls” and “keep our spirits bright,” we eagerly await 2021 and hope for somewhat of a return to normalcy in the new year. Digital Marketing Agencies, as a whole, actually
Marketing Trends in 2021 Read More »
