Happy New Year, folks! For many, a new year is a time for new beginnings and a chance to start things off on the right foot. A “resolution” is a firm decision to do or not to do something. Last year, we shared a few marketing goals and resolutions to practice in 2021. In …
Most of us have heard the saying “Nothing in this world is ever free.” While Co-Op Advertising is certainly not entirely “Free”, it is a very beneficial program for many businesses across industries! So, what is co-op advertising, which industries use it, what are the benefits of co-op advertising programs and what things should …
FREE ADVERTISING!? Are You Utilizing Co-Op Advertising to Its Full Potential? Read More »
With homeowners and business managers often taking indoor comfort for granted until there is a problem, it is easy to fall into the trap and focus solely on the time when consumers NEED a new unit. Some believe that is the best time to target and influence a consumer to use your services to fix …
Yeah you know me, I’m into everything marketing, including OTT. OTT, short for Over The Top video, isn’t a new concept, but its relatively new on the local marketing scene. How new? Well even the label of what OTT is isn’t agreed upon by everyone. For simplicity, its video content served over the internet… Some …
In today’s blog we will talk about YouTube ranking factors and how to best optimize your video content.
